
One of the key factors in conformity, however, is yielding to collection pressure, as defined by Mann (1969): ? The essence of conformity is yielding to group pressures but it may take other forms and be ready on motives other than group pressures? One of the first e mpiric studies to illustrate conformity was conducted by Jeness (1932) where he asked individual students to alkali the number of beans in a bottle and discuss it to come forward at a group estimate. When they were asked individually to make a second estimate there was a distinct saddle towards the group estimate. Sherif (1935) conducted a similar experiment using a visual illusion called the autokinetic effe...If you want to get a polish off essay, order it on our website: OrderCustomPaper.com
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